Maxitype, 2024, 232 pages, 30 × 21 cm
Edited by Marietta Eugster, Andreas Koller
HARD COPY, SOFT COPY maps the shift in publishing, dissemination, and reception, from print to digital, mirrored in the trajectory of the typeface ‘Schmalfette Grotesk’ by Swiss designer Walter F. Haettenschweiler from the 1950s up to today.